Strategic Objective 3: Engage the private sector to expand delivery of affordable, quality hearing aids and related services

Barriers addressed
  • Private sector currently focuses primarily on high-income segments and geographies and has limited reach compared to its potential.
  • Few L.M.I.C. governments are productively engaging with the private sector to expand access, despite the potential.
Rationale
  • Private sector delivery and its capacity to reach customers at a lower price vary by country and may not be well understood. There is also a need to understand the barriers to a low cost business model.
  • Public-private partnership may be a strategy to rapidly increase coverage without requiring substantial additional investment in government service provision, but it requires rational structuring in order to ensure that payments and contract structures are aligned with the targeted outcomes.
  • Some existing business models show promise for reaching new market segments, but require additional investment to scale.
Proposed Activities
  • Support private sector to innovate new sales and distribution models in L.M.I.C.s that reach lower-income market segments to reduce government pressure to provide hearing aids to everyone by investing in promising models and generating evidence of feasibility, increased access and profitability.
  • Address in-country barriers to private companies providing an affordable, quality product and service such as information gaps, registration processes, and import taxes.
Target Outputs
  • Cost-effective public-private partnerships for hearing aid service delivery developed
  • Additional access points through private sector engagement
Long-term Outcome
  • Robust private sector providing quality products and service at low cost